DREW

DEVINE

Designing for visual impact and usability.

MozCon

Leading search marketing conference refresh

Conference Design
Web Design
Logo Design

Objective

Type-driven conference design. Requirements included a wordmark or combo mark, speaker spread, schedule spread,  homepage, and swag designs. The project was later extended to include way finding signage, and a presenter screen.

Solution

MozCon is an annual search marketing staple for industry-related conferences. The combo mark represents the theme of integration, which is reiterated by a segmented, circular symbol along with a textured gradient with colors harmoniously bleeding into one another.

Services

logo design
e-commerce web design

Personality

tech-forward, informative, trendy

Typefaces

trocchi, work sans

Completed

2025

Process

Website

The visual identity centers on the theme of Integration — the idea that modern search marketing requires SEO, paid media, and AI to operate as one unified strategy.

Collateral

Conference collateral spanning print and digital touchpoints — including a speaker spread and schedule layout for the conference program, wayfinding signage for the venue, and speaker introduction screens for the main stage.

See more work

Foraged

Editorial
Naming
Web Design

MozCon

Brand Design
Web Design